What's available

ITVX is accessible in Italy, but the library is significantly stripped back compared to what UK viewers enjoy. You can still stream a decent selection of ITV classics and international content, including:

  • Older series of Love Island and I'm a Celebrity...Get Me Out of Here!
  • Select episodes of Emmerdale and Coronation Street
  • Some films from the ITVX free tier, including older Hollywood titles
  • A limited range of documentaries and factual programming

The free tier is functional but thin. ITVX Premium, which adds BritBox content, may not load correctly depending on your connection and location.

What you're missing

Compared to the full UK library, viewers in Italy miss out on a huge chunk of the best content ITVX has to offer, including:

  • The Tower and Trigger Point — two of ITVX's most-watched originals
  • Litvinenko and A Spy Among Friends — ITVX Premium dramas
  • Live TV streaming, including live ITV1, ITV2, and ITVBe broadcasts
  • Full current-series catch-up for Coronation Street and Emmerdale
  • The Chase and other popular daytime programming
  • New ITVX originals as they premiere

How to access other regions

To unlock the full UK library from Italy, you need a VPN. A VPN masks your real IP address and replaces it with one from a country of your choice, making ITVX think you're browsing from the UK.

Steps to get started

  • Download and install NordVPN — our top pick for streaming reliability and UK server performance
  • Connect to a United Kingdom server
  • Open ITVX and log in or create a free account
  • You'll now have access to the full UK catalogue, including live TV

NordVPN consistently unblocks ITVX and offers fast enough speeds to stream in HD without buffering issues.

Pricing

ITVX has a free ad-supported tier available globally. ITVX Premium costs £3.99 per month in the UK. Pricing in euros is not officially listed, so you may need a UK payment method or a virtual card to subscribe to the premium tier.

Our recommendation

If you're in Italy and want to get real value from ITVX, a VPN is essential. The free library available without one is too limited to bother with regularly. Connect to a UK server using NordVPN, and you'll unlock live TV, full catch-up, and ITVX originals like Trigger Point and Litvinenko that make the service genuinely worthwhile.